What does "You Pay What We Pay Mean" mean?

Let us begin by telling you why...

Because you will pay another dealer too much no matter how prepared you think you are.

Kelley Blue Book, NADA Pricing Guides, Edmunds True Market Value, Gavels, Black Book, Manheim Market Values, Adesa Market Reports, and the list goes on and on and on. Which do dealers in your area use, for what, why? Are you sure? Ask 3 people at 5 dealerships and see how many different answers you get.

How about trim packages, options, mileage, and other adds or deductions? Do you know which ones truly add or reduce value?

What about Regional, Monthly, Weekly or Daily values? Ever shown a printout from the web to a used car salesman or the used car manager? Please email us immediately if it matched their numbers.

Then there are all those pesky categories: Suggested Retail, Private Party, Trade-in, Wholesale, Loan, Finance, Excellent, Extra Clean, Clean, Average, Poor, Rough, etc. Only two or possibly three of those really matter. Do you know which and why?

Beware the Four-Square! Work the numbers, crunch the numbers, work a deal, however they said it, the time has come to negotiate. What's the deal with the four-square worksheet? Sure, you've seen it. It's the worksheet divided into four large squares where they scribble in your trade, sales price, down payment, and monthly payment.

Do you really know what goes on in the back rooms of dealerships across America? Read Confessions of a Car Salesman on Edmunds.com to find out.

Because their Finance and Insurance (F&I) guy will pretend to be your friend while he tears you apart. Click Confessions of an Auto Finance Manager to read about this piece of work.

Compare this statement...

The National Automobile Dealers Association (NADA) estimates new cars are now sold at a loss, with dealerships making money on used cars, F&I products, parts and service.

Sounds mild doesn't it? Here are the facts:

According to NADA statistics from 2007, 28.5% of the dealer's profit comes from F&I.

According to F&I Magazine, the F&I makes, on average, $947 profit on dealer financing, $795 profit on the extended warranty, $438 profit on Gap Insurance.

Did you read Confessions of an Auto Finance Manager about the F&I guy on Edmunds.com. Are you serious!?!

"You Pay What We Pay"
means we show you our actual cost
when you use our Auto Broker Services

Yes, that's right. You could arm yourself by reading the articles mentioned above plus 10 Steps to Buying a Used Car, How to Get a Used Car Bargain, then brush up on your negotiation skills with Negotiating 101, How to Use TMV and Used Car Negotiation Strategies OR you could let us show you our actual cost and join others who have had a fun, relaxing, enjoyable car buying experience.

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Auto Broker Services